The Business Booster 2021 Renewable Market Watch big

/BERLIN, October 27, 2021, 9:30 CET, EIT InnoEnergy, RENEWABLE MARKET WATCHTM/ Europe is the world’s leading economic zone, putting the transition to net zero emissions at the core of its strategy. The plans do not only focus on direct climate goals, but also act as an economic and social growth engine. Electrification and large-scale deployment of renewables play a major role but have limitations due to their intermittent nature. Enter green hydrogen. By converting renewable energy into green hydrogen we not only create (long term) storage, but also the possibility to decarbonise hard to electrify industrial processes and power green feedstock in chemical processes.

European Green Hydrogen Acceleration Center (EGHAC)

In order to boost the green hydrogen economy at the scale and speed required to achieve climate neutrality, the EGHAC is stepping away from a hydrogen production cost approach. This traditional way of working means that there is the multiplication of bilateral agreements along the value-chain, resulting in each party needing to optimise its margin in each individual transaction. This leads to uncertainties, additional risks, and suboptimal economic outcomes. As such, the price of green hydrogen could be a show-stopper.

Instead, the EGHAC supports and develops projects which pursue a value-chain approach and offer CO2 free end-products on the market, at an accepted premium, in key high-emitting economic sectors (e.g. steel, shipping, food).

This value-chain approach is about companies partnering in one industrial venture. The profitability of this new venture becomes the main target and the competitiveness of the CO2-free end-product is the dominant factor. A great example of this value chain thinking is EGHAC’s first flagship project H2 Green Steel. An industrial initiative in which EIT InnoEnergy, amongst other strategic investors, creates a new green steel producer from inception. The integrated business case, driven by demand from off takers like Scania, includes cheap renewable power, use of green hydrogen to process the iron and innovative.

Hydrogen Start-ups

In addition to the focus of the EGHAC on large scale industrial projects, EIT InnoEnergy supports several start-ups working to advance the technology around hydrogen production and use. The Celcibus catalyst, for example, can lower the cost for the fuel cell stack by up to 30% with a more sustainable footprint. Danish start-up Hymeth is working on an alkaline electrolyser without precious metals, while French Sylfen produces a Smart Energy Hub, enabling energy autonomy and flexibility in houses by converting excess renewable energy into hydrogen for later use.

The Business Booster 2021 Renewable Market Watch Hydrogen

Bringing both worlds together at this year’s The Business Booster

At this year’s “The Business Booster” in Berlin we bring both the start-ups as well as the European Green Hydrogen Acceleration Center together. Join the parallel session to get inspired on how the value chain approach to decarbonisation could benefit your industry and meet our entrepreneurs who display will their new technologies. Over 40 renewable generation assets will be present as well as 15 start-ups from the hydrogen value chain.

Join us on 3-4 November and grab your 15 % discount with code TBB2021_RMW_ND to learn how emerging micromobility players like ONO, DUCKT and Ducktrain are working to support models like the 15 minute city, and in turn improve the day to day lives of Europeans for decades to come.

Sharing borders with nine European countries puts Germany at the heart of Europe and Berlin is easily accessible via direct flights to either of its two airports, train or automobile. Travel safely and reliably to and from TBB with established travel networks and many travel times arriving and departing Berlin daily.

About The Business Booster 2021

The Business Booster is EIT InnoEnergy’s annual two-day international networking event that showcases 150+ sustainable energy technologies under one roof. Each year the event rotates among European capital cities, which have included Barcelona, Berlin, Amsterdam, Copenhagen and Paris. In 2020, the event was re-imaged in a digital context, bringing together 1,200 attendees at TBB.Connect.

 About Renewable Market Watch™

Renewable Market Watch™ is delivering strategic insight into emerging renewable energy markets through its experienced research team and cutting edge predictive analytics data platform. We partner with our customers to provide research, data and consulting reports in areas appropriate to their specific requirements. One of our best studies for corporate sourcing of renewable electricity is Europe Corporate Renewable PPA Market Report 2021 ÷ 2030. Our primary focus is emerging renewable energy markets of the Asia Countries, Balkan countries, Central and Eastern Europe, CIS states (the former Soviet Union), LATAM countries, and MENA countries. For more information about Renewable Market Watch™ please visit:

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